I don't even focus on keeping him out so much as looking for openings to attack him, I try to stay as unpredictable as possible. He's geared towards making you panic with his pressure, also i wouldn't be jumping out of his pressure much...he has too many anti-air tools that lead to nutpunch reset etc.
Then you're back to where you started anyway. I zone to build meter and such, but most of the time I'm chilling and waiting on him to make the move because if he ex shadow kicks your zoning, you're on the floor and he has enough time to dash up anyway and start trolling. I try to bait ex shadow kick to combo punish it and go back to walking away in the opposite direction, casually like I don't care.
I came to the conclusion that he's getting in anyway unless you're Kabal, Kenshi, or Freddy(he still gets in on them sometimes), I can focus on ways to deal with him when he does come in on me, though I will zone him from full screen very cautiously.
His walk and dash speed seem quite fast too.